Platform Expansion: SportsPie 2.0
PIE Community - Team Membership Service
The Sports Pie platform aims to increase youth and club sports participation and support youth sports activities, with a focus on enhancing physical fitness, providing proper character guidance, and linking with sports experience expansion. To achieve this, the platform is designed to be user-friendly for guardians of young athletes, offering necessary information. Additionally, an administrator page will be established for operators, directors, and coaches of youth academies and clubs. This will enable seamless communication between youth parents and club operators through the SportsPie platform, acting as a mediator.
Furthermore, the Sports Pie platform, initially focusing on football, will continually add sports such as badminton, tennis, and golf, strengthening community-based recreational sports centered around preferred sports. This will be achieved through clubs, small groups, other recreational sports events, chat rooms, and events, inviting participation from users of various ages and social strata.
The concept of sports has expanded from simply professional athletics to encompass all aspects of recreational sports. Now, the meaning of 'Engage' in the sports industry encompasses not only the physical act of playing sports but also offline spectating, online viewing, and consuming sports-related industries (fandom, collectibles, etc.).
Moreover, there is a growing trend among the public to experience and enjoy various sports, not limited to a single discipline. This is expected to significantly broaden the sports market and lead to an explosive increase in demand. Such community activation will increase public interest in the project and contribute to acquiring new user demographics.
PIE Fiesta - Sports Mega Event
Hosting mega sports events can create a publicity effect through mass media, serving as an important tool in project marketing communication strategies through various partnerships and sponsorships. The trend of cross-disciplinary major sports events, like global professional sports teams' pre-season world tour matches, has been successfully ongoing, continually attracting public expectation and interest. An example of the impact of a successful mega event is the Coupang Play Series match, where the app installs on the event day exceeded approximately 450,000, and viewership reached over 1.8 million, demonstrating significant influence.
In the future, the Sports Pie Project plans to organize and host large spectator sports events that can create explosive topics among corporations, specific organizations, and audiences.
These mega events won't be just one-off events; they can involve famous influencers in pre-event preview shows and produce secondary content post-event, attracting fans in various ways.
This approach can attract large-scale sponsorships from participating partners, corporations, and collaborators in the overall project, making it an effective event to promote the project to a broad public audience.
PIE Place - Sports Complex Cultural Space
In collaboration with partners, it is possible to develop cultural spaces centered around sports, such as cafes and pubs. These spaces can become new hubs of sports culture, hosting sports event viewings, fan meetings, and cultural events.
This business model can provide various revenue-generating opportunities by offering a range of products and services linked to sports culture.
PIE Club 3.0 - Fan-Driven Citizen Club
Leveraging blockchain technology for robust verification, fans can be selected to have real authority in the team, such as planning/participating in funding for the club, choosing uniform designs, and selecting participation events. This gives fans substantial influence over team management and can lead to new innovations in the sports industry.
The creation of fan-driven sports clubs and achieving league promotions presents a new paradigm in professional sports, enabling transparent and democratic club management based on blockchain technology.
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